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Language of Influence for Impactful Workplace Presentations

HARNESSING THE POWER OF RHETORIC AND LINGUISTIC TOOL FOR POWERFUL PRESENTATIONS

"You’ve a way with words!" Do you often say (or think) that of people who are great at expressing their thoughts and ideas?

Is being good with words nature or nurture? Nature does play a part, but studying the history of great orators have shown that this skill can indeed be nurtured. From Ancient Greece to the late 19th century, Rhetoric has been a central part of Western education.
Philosophers like Aristotle has been using it as an art form, to train writers and speakers to develop persuasive speeches.

Times have changed, and our modes of communication has expanded beyond just writing and speaking, into social media and instant messaging. However, this explosion in communication medium has only magnified, not diminished the power of words in professional and day-to-day communication.

In this workshop, Coen Tan will share with you how to use the Language of Influence, how to craft your speeches, construct your arguments, and use words and rhetorical device to impact your audiences logically, rationally, and move them to take action.

Objective

After attending this program, you will be able to:

1. Demonstrate your prowess of the spoken English language so that your audience will automatically see you as a credible expert


2. Understand and apply audience psychology to craft speeches in a way that can persuade and inspire your audience


3. Understand the science behind the words we use, and how we can craft our messages in ways that are more impactful


4. Elegantly use rhetorical devices in your speeches to add impact to your message, and come across as highly credible

Outline

Crafting Persuasive Speeches

• Apply powerful tips and techniques to help you get into the minds of your audience, appeal to their higher motives and purposes


• Understand the psychology of influence, and craft your presentations to sell your ideas effectively


• Apply a simple structure for writing persuasive presentations so that your presentation will not only inform the audience, but also get them to take action

Understanding Language of Influence

• Understand the importance of language patterns on the psychology of the audience


• Use simple, easy-to-understand, yet powerful phrases and words so that your presentations are impactful


• Avoid overuse of jargon in your speech


• Apply simple language patterns to craft and strategize your presentation for maximum impact

Using Language and Rhetorical Devices in your Speeches

• Incorporate rhetorical devices and descriptive language to add impact to their spoken communications


• Avoid the common errors (grammatical, pronunciation) made by speakers (especially local speakers) in their spoken communications.

Who should attend

Particular of Coen Tan

Workshop Facilitator, Natural Empath, Improv Enthusiast

As a facilitator, Coen envisions a world in which people break out of their self-imposed limitations and express themselves courageously to serve others. He believes that every person deserves to be seen, be heard, and be appreciated.

This conviction comes from difficult personal experiences.

Personal Experiences

Growing up as an emotionally sensitive child, Coen often “felt” emotions that people were not aware of feeling themselves, so he was often labelled as “overly sensitive.” For a long time, he has accepted these labels and therefore learn to keep his emotions to himself. This led him to isolate himself, got bullied in school, and fell into depression.

After a long journey of personal healing, working through his experiences, Coen is now able to understand that his perceived weaknesses are actually his strengths when applied with empathy.

Today, he brings his gifts of compassion, curiosity and creativity to create safe places where individuals can challenge themselves and achieve personal and team transformations. Combining his understanding of human psychology with improvisation theatre techniques, Coen’s workshops are engaging, fun and deep learning experiences.

Work Experiences and Professional Training

Over the past 12 years, Coen has spoken to, and trained over 50,000 individuals. Before embarking on this journey, he worked for 5 years as a leadership training curriculum designer, which gave him an in-depth understanding of the psychology of learning.

Having been certified in multiple personality profiling instruments like the MBTI and Enneagram, he has an appreciation for the myriad of worldviews and motivation drivers of people he works with. Being a certified Cultural Transformation and Values Assessment Consultant, and Appreciative Inquiry Practitioner, Coen is inspired to work with people to tap into their values and innate gifts to flourish.

- holds a Bachelor’s Degree in Human Resource Consulting,
- Advanced Certificate in Training and Assessment
- a certified NLP Practitioner
- a certified Enneagram Practitioner
- an accredited MBTI Personality Profiling Practitioner
- a Certified Organization Culture Transformation Practitioner
- achieved the Gold-Distinction Award (Speaking in Public) by the London Academy of Music and Dramatic Arts (LAMDA).

Coen’s wide range of clients include Citibank, AXA Insurance; Prudential, AIA, Zurich Insurance, PayPal, Twitter, Siemens Healthineers, Bristol Myers Squibb, Merck, Novartis, Roche, AstraZeneca, Allergan, Watsons, Wacker, Lubrizol, CGG, Fullerton Capital, Sime Darby, Cognizant, A*STAR, MINDEF, MHA, Nanyang Technological University and dozens of other reputable organizations.