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    Event Profile
    Class/
    Online
    Classroom
    Date April 05, 2019
    Time 9:00am to 5:00pm
    Venue Mandarin Orchard Singapore
    333 Orchard Road
    Singapore 238867
    Fee
    7% GST will apply
    SGD 520.00
    3 & above: SGD500.00 each
    For Member
    SGD 494
    3 & above: SGD475 each
    NoteTwo tea breaks and buffet lunch will be served. Limited complimentary car parking coupons are available upon request.
    Trainer
    Activity
    In today’s disruptive and rapidly changing businesses environment, the one key thing that separates successful companies from mediocre ones is a strong company culture. Unfortunately, most companies have weak and toxic cultures that drag them down. Just look at sites like Glassdoor for validation. Most companies leave culture to chance and allow toxic cultures to manifest. Other companies simply don’t make culture a priority or simply don’t know how to go about building their strong culture.

    This novel and innovative course introduces the ADCOE culture Transformation Blueprint, from the book Culling Culturitis written by the trainer. It provides a step by step simple yet highly effective blueprint to build a winning company culture that transforms a company for success. A culture that attracts top talent, retains them, drives creativity and innovation and creates an exceptional work environment that employees love, customers adore and the industry admires.

    Drawing inspiration from progressive and successful companies like Zappos, Nordstrom, Apple, Google, Disney, Expedia and Mindvalley, this course provides deep and highly relevant culture insights and concepts that can be easily learnt and practically applied.
    Objective
    After attending the course, participants will be able to:
    1. Understand what is company culture and how it is formed
    2. Determine the causes of toxic culture environments and how to spot and eliminate this quickly
    3. Understand why it is important to have a strong culture
    4. Learn the ADCOE culture Transformation Blueprint
    5. Decipher the company DNA (purpose, vision and mission)
    6. Determine the company code (deep values that make a company unique)
    7. Determine the Employee code (how employees should behave)
    8. Write their product code and customer codes
    9. Learn how to live and evangelize the company culture and build an exceptional workplace
    10. Understand how successful companies build their cultures
    Outline
    1. Defining what is company culture and how it gets formed
    2. The 7 key causes of toxic culture environments
    3. The benefits of a strong company culture
    4. Introduction to the ADCOE 7 Step culture Transformation blueprint
    5. How to assess the current company culture
    6. Articulating the company DNA and values
    7. Determining the 4 codes (company, employee, product and customer)
    8. Strategies to live and evangelize the culture and nurture happy and engaged employees
    Who should attend
    Business leaders, owners, founders, senior managers and heads of departments. Corporate executives interested in learning about company culture and how to build an amazing work environment.

    Course requirements

    Your own laptop is required.
    Bring an open mind and be present for an enlightening day of great insights and learning. Be prepared to work on individual and group exercises for a deeper understanding of the subject matter. You’ll be walking away with new ideas and great insights to build an exceptional workplace culture.
    Methodology
    A combination of lectures, discussions and interactions, as well as immersive hands-on group and individual exercises. All designed to enable participants to internalize the ideas and concepts presented and apply these to their work or business. A workbook will be provided for participants to follow along and make notes.
    Speaker Profile
    Ashok Miranda is an Author, Business Transformation Architect and Founder of Transform and Transcend. He is the author of the book Culling Culturitis: How To Rid Your Company of This Toxic Disease and Build a Winning Company Culture. Ashok is a much sought-after speaker, consultant and trainer. He is a company culture, branding, marketing and customer experience expert and thought leader. He is regularly invited to speak at major industry conferences and seminars, Singapore’s top universities and at the Singapore Chambers of Commerce. During his 16-year corporate tenure with leading global media companies; Walt Disney Television and Sony Pictures, Ashok has built strong multi-functional and multi-cultural high-performance teams and led culture and brand transformation projects.

    Ashok's thought-provoking, inspiring and insightful talks, workshops and training programs have sparked change and transformed the mindset of thousands of business leaders, owners, founders and executives across Southeast Asia. 
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