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    Event Profile
    Class/
    Online
    Classroom
    Date October 12, 2018
    Time 9:00am to 5:00pm
    Venue Holiday Inn Singapore
    Orchard City Centre
    11 Cavenagh Road
    Singapore 229616
    Fee SGD 335.00
    For Member
    SGD 318.25
    NoteTwo tea breaks and buffet lunch will be served. Limited complimentary car parking coupons are available upon request.
    Trainer
    Activity
    Abigail Van Buren, the writer of Dear Abby, once said, "There are two kinds of people: those who come into a room with the attitude, ‘Here I am!’ and those who have the attitude, ‘There you are!’"

    Personal branding for working professionals is just as important as building the brand of the company because it can advance their career and develop their leadership qualities. Everyone has a brand. You need to figure out what it is and build upon it so that your brand can help drive your career success.
    Objective
    This 1-day workshop aims to equip you with the necessary knowledge to apply personal branding principles to project a professional image that best represents you, forge successful relationships with your peers and contribute to your career success. At the endof the workshop, you will learn how to:
    • Craft a compelling personal branding statement
    • Share your captivating brand story with your peers
    • Enhance the visibility of your personal brand and stand out in their company
    • Use social media to define your unique brand and influence how others see you
    • Apply personal branding for your career success
    Outline
    1. Importance and effect of personal branding
    First, you will define what a brand is and what its elements are. You will also explore how to define the wow factor and what success means.

    2. Your Brand Approach To Others
    Next, you will complete an assessment to help you define your brand style.

    3. Looking at the Inside
    This session helps you look at your personality traits and determine your value. You will also learn how to craft a compelling personal branding statement and tell your brand story convincingly.

    4. Looking at the Outside
    You will not have another second opportunity to make a first impression. First impressions can have a big impact on a brand. In this session, you will learn how to stand out in and outside your company.

    5. Building Your Credibility
    Credibility can make or break a brand. This session gives you five ways to develop trusting relationships. You will also learn how to manage your social media presence and find out what people are saying about you online and why it matters.

    6. Living Your Brand
    Next, you will discover ways to demonstrate your brand and launch personal brand transformation. You will also look at some real life personal branding successes and failures.
    Who should attend
    This workshop is intended for working professionals who need to build a recognizable personal brand to achieve career success.
    Methodology
    This workshop is conducted in a facilitative style where the trainer act as more of a "guide on the side" than a traditional trainer who offloads contents. You will be guided through a self-discovery process that includes generating ideas, analyzing the ideas or making a decision in establishing your personal brand.
    Testimonial
    "Terence is a motivational and inspiring individual. His training methods and delivery are customized for each individual and spot-on. It was a wonderful experience attending his training sessions and I benefited a lot from it. Kudos to Terence and hope to work with him in the future again. "
    - Marque Lai (Senior Executive, NTUC Income Insurance Co-operative Limited)

    "Terence is very engaging as a Trainer and Coach. I had the fortune to attend a workshop conducted by Terence and found it to be enlightening. He offers perceptive insight as well as great advice to attendees. Never one to back down from difficult questions, his point of view and ability to communicate it so eloquently is refreshing. Any chance to attend his workshop is highly recommended."
    - Edmund Chan (Project Coordinator, Alpha Builders)

    "I have found Terence to be an extraordinary trainer who keeps everyone in his class motivated and inspired. Be in your 20s to 80s, he facilitates individual to learn on how to improve his or her capabilities, set goals, determine objectives and be accountable for the results. His real life experiences has been set as an excellent example for ones to become self-aware of their own strengths and weaknesses. Highly recommend to attend his workshop."
    - Teresia S (Structural Engineer & Construction Manager, Kongsberg Maritime)
    Terence Chiew's Profile
    Terence Chiew is a Facilitative Trainer, Employee Engagement Consultant, Career Coach and Published Author.

    He has delivered training interventions to multi-generation individuals in small and medium-sized enterprises, charitable organisations, government agencies, and Fortune 500 companies in the Asia Pacific (Australia, China, Malaysia, Singapore, Thailand, Taiwan and Vietnam). His affable manners and anecdotes help him engage his workshop participants effectively. They value his ability to convey contents into practical application, thus helping them relate and make it immediately applicable.

    Effectively bilingual, he was interviewed by the media such as Singapore news channel Channel NewsAsia and radio stations 88.3 Jia FM, 93.8 LIVE FM, 95.8 FM and 95.8 NOW.

    His strong advocacy in helping individuals become a valuable and desirable brand at the workplace has earned him the prestigious ‘Best Personal Brand Award 2017’ awarded by the Marketing Institute of Singapore.

    Terence holds a Cambridge International Diploma for Teacher and Trainer (Accredited by Cambridge International Examinations, U.K.), Advanced Certificate in Training and Assessment (ACTA - Facilitated Learning), the Singapore Workforce Development Agency (WDA). He is also a Certified Career Coach, Neuro-Linguistic Programming® (NLP) Practitioner and WorkPlace Big Five Profile™ 4.0 Practitioner.
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